THE GAMIFICATION REVOLUTION, Gabe Zichermann and Joselin Linder

6 May, 2013

MASTER THE GAMIFIED STRATEGIES THAT WILL TRANSFORM YOUR BUSINESS–OR BE LEFT BEHIND

Gamificat9780071808316_p0_v1_s114x166ion: It’s the hottest new strategy in business, and for good reason–it’s helping leading companies create unprecedented engagement with customers and employees. Gamification uses the latest innovations from game design, loyalty programs, and behavioral economics to help you cut through the noise and transform your organization into a lean, mean machine ready to fight the battle for user attention and loyalty.